Rory Williams: “My aspirations have always exceeded that of becoming a model. I predominantly work in tv commercials so I enjoy expressing myself outside of my own persona”

07 jun, 2012

Hey guys! Thanks for opportunity to share my story with you!

Well, I grew up in a very remote village in the south-west region of England, where family was the main focus of all endeavors. I spent the majority of my time playing football for the local team and developed some great friends who I still keep in contact with today.

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I always had greater desires than those that were presented to me growing up. However, it was difficult to access those ambitions because I had very little exposure to the right communities.

How did all begin

I moved to London when I was 18 and started working in a nightclub in the West-End. It was during this time that I discovered the true advantages of networking and how crucial it was in the path of being where I am today. I was serving drinks at an event that was incidentally held by a respected modeling agency and the owner gave me his business card and asked if I would be interested in working as a model in Asia.

My initial thoughts were that he was drunk and probably wouldn’t accept my call the following day but things started to progress very quickly and within a month I was at the airport with a one-way ticket to Seoul, Korea.

My first big project there was a tv commercial for a mobile phone which gained a lot of exposure in the market and I started booking jobs directly – I naturally started to develop a a sense of confidence which was essential in the early stages of such a dramatic transition of life.

The best part of modeling is that I have been able to travel the world and build a network within the community and ultimately make more opportunities accessible. I enjoy challenges and having to adapt to new cultures and surroundings.

Working with photographers: posed naked already?

For me, the whole process of a shoot is about building a relationship with everyone involved and pushing each other to create exactly what the client wants.

Every job and photographer is different so it’s important to have a versatile approach, so that you can quickly adapt to whatever the concept or theme is. I remember when I first started 4 years ago, I used to practice my posing routine by holding a pen in my hand and clicking every time I changed an expression.

I would then correspond the sound of the click to the sound of a camera snap at a shoot, which would help me develop a subconscious routine of expressions during a shoot.

I’m confident being naked at any shoot as I take a lot of pride in looking after my health and pushing myself at the gym every chance I get. Usually we are promoting clothing which navigates the attention away from the model – so it’s refreshing to sometimes shoot without any distracting elements.

The unusual bakcstages moments

I remember one backstage incident where we all finished the first look and had to quickly rush in the back to change for the second look. Because of the short period of time we had, I was stripping off and grabbing the new set, only to realize I had the left and right shoes on opposite feet. The second I realized, the co-ordinator pushed me through the curtains and I had to walk out infront of everyone with shoes on the wrong sides of my feet. I don’t know if anybody noticed!

Catwalks experiences

I’ve had the pleasure of working with Hugo Boss, Calvin Klein, Emporio Armani, Gucci and Salvatore Ferragamo, to name a few.   Female models X Male models

Female models are naturally more appealing in this market because there is a greater demand for woman’s fashion. There definitely has been an increase in the amount of work for guys but I can’t see it ever reaching the same level.

A fashionista?

I’m a very casual guy. You’ll usually see me wearing jeans, tshirt.. maybe a leather jacket if it’s cold. I very rarely have accessories beyond a watch to be honest.   Imagine u a famous model surrounded by a huge crowd

I have learned to appreciate any recognition as a compliment because I enjoy inspiring people, the same way others have inspired me. I appreciate all the support I’ve had from people within the industry and outside of it.

  Show biz, fame, success…

To be honest, my aspirations have always exceeded that of becoming a model. I predominantly work in tv commercials so I enjoy expressing myself outside of my own persona. I’m currently making plans to migrate into acting as it’s something I have loved all my life. The source of my inspiration would be my family.

 I have had a tremendous up-bringing and acres of support from them that it empowers me with confidence in achieving my goals.

Dating X Love



Football, Rock Climbing and just training hard

Atracting someone´s attention

I am constantly handing out my composite card to shops, companies and brands in a bid to expand my network and client base.

Having fun, enjoying life

Training in the gym every day is a necessity for me. I have a progressive mindset so when I do something, I relentlessly combat my abilities to become the best I can at it. It’s a complete obsession.

Fav body part and why

I like my hands. Strange I know… I can’t even explain why to be honest! haha

Fav underwear for daily activities and for those coooool sexy moments (lol!)

I usually wear Calvin Klein as I find them really comfortable. For the ‘coooool sexy moments’ the underwear usually comes off! lol

In his Ipod

My favorite singer of all time would be Freddie Mercury. My ipod is full with motivational soundtracks – look up ‘Future World Music’ and ‘Greatest Battle

Music Of All Time’

Fav food

I love steaks!

Guilty pleasure


If you weren´t a model you´d be…

Without a job I guess!

The Projects

I recently became an endorsor of Fightline which is a supplement company for athletes and fitness enthusiasts. I’m also casting for some fitness magazine covers and various movies.

An unforgettable moment

Waking up one morning and instantly dropping who I was to become someone I wanted to be.


Money can’t buy you everything. There are things in life that can only be achieved in breaking through barriers and sucking up every ounce of pain and

hardship that arrives… and finally looking back and seeing it all in the far distance, out of focus and conquered. That feeling can never be paid for.

And when you´ll come to my world bud?

I’ve always wanted to go – it’s definitely on the list of things to do!

Mother agency

Elite Model Management

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